Refinex Media
Index
HVAC &
plumbing.
Booked jobs in your service area — not shared leads from three states over. Priced per qualified lead, delivered to your dispatch board in seconds.
A — The playbook
Four levers we pull for hvac & plumbing.
Service-area targeting
Your trucks only go so far. Campaigns bounded to the ZIP codes you actually serve.
ZIP-bounded · Local search · Maps
Search ads
Call tracking
Every call recorded, attributed and qualified — you pay for real jobs, not wrong numbers.
Recorded calls · Attribution · Qualification
AI implementation
Seasonal social
Meta campaigns that scale up before heat waves and cold snaps, and back down after.
Meta · Seasonality · Budget pacing
Social ads
AI-powered Speed to Lead
Forms hit your CRM and phones in under a minute — because the first caller gets the job.
47s median · CRM · Dispatch
AI implementation
B — The record
What a home-services engagement looks like.
Exclusive leads, wired to dispatch, counted in public.
47s
Median AI-powered Speed to Lead
0
Leads shared or resold
87%
Contact rate
C — Selected work
Proof, not promises.
From the journal
Latest thinking
Aug 31, 2026
Facebook lead ads vs. website conversions: why CPMs differ
Aug 25, 2026
Local Services Ads vs. Google Ads for home services in 2026
Aug 13, 2026
What's the smartest way to generate HVAC leads in 2026?
Jun 1, 2026
The 2026 Home Services Field Guide: 8 forces quietly rewriting who wins
All articles
Your phones should
ring first.
Thirty minutes. We'll walk you through what worked for equipment brands like yours — numbers included.
Book a strategy call